Watercare, New Zealand's largest water and wastewater utility, are responsible for bringing clean water to people and managing the waste water systems that safeguard the Auckland environment and citizen health. On a typical day, Aucklanders don’t say much to Watercare. Water as a sector gets taken for granted, with
A focus on customer acquisition often overshadows the vital task of retention. A shocking 66% of consumers end relationships with companies due to poor customer service. This highlights a disconnect: Customers crave positive experiences, yet businesses sometimes must listen proactively. The consequence? Churn – lost revenue, tarnished reputation, and wasted effort.
ChatGPT is a powerful tool but isn't capable of the accurate and detailed analysis you can achieve with a specialized feedback analysis tool. Discover how ChatGPT can help, what to watch out for and how to overcome the limitations with Thematic.
Learn about qualitative feedback examples and types. Explore how businesses navigate the diverse landscape of customer insights from various sources.
In academic research as well as in the business landscape, qualitative data analysis plays a crucial role in understanding and interpreting non-numerical data. Qualitative data analysis helps us make sense of the stories and personal narratives. In the business context, qualitative data analysis turns customer feedback into an in-depth understanding
Both Booking.com and Expedia are popular travel booking apps. But which is the best? We took a look at thousands of reviews to find out.
AI-driven insights are a powerful tool to enable analysts to extract value from qualitative data like user feedback. Here's how to build confidence in the results!
Using Thematic, our Product Director compares popular iOS Apps Ask AI and Bing. Which comes out on top?
Feedback loops help businesses to understand their customers' needs better and make informed decisions to improve customer experience. Here's a quick breakdown.
With Thematic, I can surface insights from thousands of Twitter/X user reviews. Let's take a look at how they're really feeling about the rebrand.
Understanding how to use both qualitative and quantitative data can help you make better decisions and gain deeper insights. Here's what you need to know.
Atlassian's Mick Stapleton shares his story of the enrichment and automation of the Atlassian customer experience, and how Thematic made it possible.