What Voice of Customer Teams Need to Know About the Modern Data Stack Paid Members Public
Explore how VoC teams can use the Modern Data Stack to unify feedback, drive action, and scale impact across the entire organization.
The Untold Love Story Between Churn and Customer Feedback Loops Paid Members Public
Customer churn can be a nightmare, but controlling it is key to the long-term survival of your business. Why? Because repeat customers lead to higher profits for your business as they are associated with higher sales.
Mastering the Art of Closing the Customer Feedback Loop Paid Members Public
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6 Text Analytics Approaches: A Comprehensive Review Paid Members Public
This guide breaks down six key text analytics methods, explaining how they work and when to use them.
Coding Qualitative Data: How To Guide Paid Members Public
A starting guide for coding qualitative data manually and automatically. Learn to build a coding frame and find significant themes in your data!
Thematic Analysis vs. Sentiment Analysis: Why Thematic Analysis Wins Paid Members Public
Discover how thematic analysis outperforms sentiment analysis in uncovering hidden trends, delivering actionable insights, and adapting to evolving customer feedback. Learn how to leverage both methods for comprehensive customer understanding.
What is customer sentiment analysis and why should your business care? Paid Members Public
If you are curious about how you'll get to know what your customers truly feel, you need customer sentiment analysis. It’s the process of analyzing feedback to see if customer sentiment is positive, negative, or neutral and, more importantly, why they feel that way. “People will forget what you
3 learnings from the deep learning for sentiment analysis workshop Paid Members Public
A couple of years ago, our team at Thematic organized and sponsored a free Deep Learning for Sentiment Analysis workshop led by Dr. Felipe Bravo-Marquez. Despite being announced on short notice, it was fully booked within 24 hours, with over 40 attendees eager to dive into the world of NLP