The advanced and rich analysis suite to fully understand your customers' needs.
Discover our Analysis tools
See how every segment, location, team or product version impacts customer experience. Use filters, cross tabs and heatmaps to make feedback personal for each part of the business.
Thematic has a proactive monitoring system, that catches emerging themes at 0.5% mention rates, not 15%. See when themes move outside expected ranges, to investigate issues while they're manageable.
Thematic dashboards are fully customizable, with interactive graphs, to build ownership of feedback and keep teams focused on customer-oriented KPIs. Create personalized dashboards with unique information and widgets for each department, team and mid-level managers.
Use our intuitive waterfall chart to help determine why a score has changed. View why a metric has changed over time, compare time periods and click on a theme change for more detail. Explore theme changes across different time periods with intuitive hover tools. Learn more in our Knowledge Base.
Benchmarking is used to identify the strengths and weaknesses of a segment and identify opportunities relative to a competitor's position.
Our comparison charts allow you to compare one segment of your data against all of the data, with a quick overview of score and contributing themes. Useful to compare themes for different regions, stores, products or brands.
Type in your question into Thematic Answers and get a summary answer with rich detail, verbatim evidence and powerful visualizations. The chat interface allows a wider range of users—from VPs to frontline staff—to get trusted and accurate insights on the spot. The gen-AI-powered insights link to sources, so you can validate the data and explore the verbatims.
Select and analyze up to 10 datasets for a unified view of your customer feedback.
Find out which themes are helping or hurting your overall score, and how addressing the feedback could improve it. Use the comparison filter to see the impact of a theme on two different audience segments. The Score Change tool shows you the impact of themes on your score over time.
With Export Assistant, you can extract data and create charts in your own reporting templates. Follow the step by step process to download a customized table of data directly from the analysis suite. Export Assistant works with any of the variables in your dataset. It takes just a few seconds!
